I recently had an experience with a wedding service that reminded me of a car salesman in a bad way.
My mom and I went to a decorating company in search for help with the wedding and when we got there I immediately felt uncomfortable. The man that we dealt with greeted us and shook our hands in a professional and friendly way when we first walked in, but then he walked and sat too close for my comfort. Then as we began discussing arrangements and options I felt like he was pushing me to meet his expectations. The more we talked the more I felt pushed and the less I wanted to sign a contract with him.
The moral of the story: your relationship with your customers should not push them away; you're not a car salesman.
Thursday, April 2, 2009
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